The Dumbest Article I've Read This Week

Why Blog Post Frequency Does Not Matter Anymore

... Daily posts are a legacy of a Web 1.0 mindset and early Web 2.0 days (meaning 12 months ago!). The pressure around posting frequency will ultimately become a significant barrier to the maturity of blogging. Here are 10 reasons why.

The author goes on to say - basically - that frequent posting is bad because it forces people to publish content, regardless of quality, which is kind of like saying it's bad to eat supper every night because every dinner can't be a made-from-scratch-4-course meal. While I'm not suggesting you sit down to a supper of potato chips, a take-out pizza every now and then will keep your family more or less on the track to nutritional health.

He then goes on to say that if people are pulling your RSS feed, there's also no need for frequent posting. Again, this is stupid, IMO. I currently pull 136 feeds. Only the updated ones show up. When you're not posting, I'm not reading.

Again, it goes without saying: Don't post just to post. But that has nothing to do with blogging and everything to do with all forms of communication.


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