From the brilliance of Seth Godin:

If you've got a pretty good job (and I assume you do) that probably means that you get to do a fair amount of self-management. If you're installing eyelets at a Nike factory, they measure your output to the tenth of a second.

I'm not talking about that. I'm writing this for people who are given the freedom to solve problems or create opportunities at work.

Like most things, there's a spectrum of approaches. In this case, I think the two ends of the spectrum are an approach of Abundance and an approach I call Technically Beyond Reproach (TBR).

Abundance means that you look at every problem spec and figure out how to make it bigger.TBR tries to make it smaller.

Abundance means that you spend a lot of time imagining how you will oerdeliver.TBR means you start from the beginning making sure that the work you do will either meet spec or you'll have a really good excuse.

Entrepeneurs have a hard time with the TBR approach, because it has never ever worked for them. VCs and customers and competitors give few bonus points for excuses, even really good ones, so the only approach that wins is the abundance one.


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